What's Going on in There

Background

We designed an interactive exhibit exploring how caffeine and sleep affect the brain. After 7 weeks of research, prototyping, and testing, we created a hands-on experience where participants visually connect their habits to brain functions, encouraging reflection on daily choices and their impact on cognitive health.

My role

Key contributor in a team of 4. Contributed creative concepts, prototyped interactive elements, and designed key visuals. Helped refine the pinboard model, conducted user testing, and documented the design process for clarity and accessibility.

AUDIENCE

  1. College students (particularly those who frequently consume caffeine or engage in irregular sleep patterns)

  2. Educators and health professionals etc.

Role

Implementer & Idea Generator

Guided by

Sheila Pontis

Date

Nov - Dec 2024

Category

Information Design

Collaborator

Carmen Quintos / Yi-Ting Chen / Ravi Prasad

What's Going on in There

RESEARCH & TOPIC SELECTION

From Broad Ideas to a Focused Topic

We started by exploring various themes related to food chemistry, neuroscience, and health behaviors. As we mapped potential directions, we realized the importance of addressing college students’ daily habits and their impact on brain health.

Defining the Focus

Through structured brainstorming, we refined our scope to how caffeine and sleep affect cognitive function. We chose this topic because it directly impacts incoming college freshmen, who often experience irregular sleep schedules and high caffeine consumption. Understanding these effects could help students make healthier choices as they transition into university life.

CONCEPT DEVELOPMENT

brainstorming

We brainstormed multiple ways to present our research interactively. Initial ideas included a board game, a freshman orientation activity, and a brochure or quiz-based system.

After testing different formats, we selected a pinboard model with rubber bands as our core interaction. This approach allows participants to visually map their caffeine and sleep habits to brain regions, making the effects tangible and easy to understand. To complement this, we designed result cards, playing cards, and a new brain diagram.

To enhance the experience, we designed:

  • Result cards and playing cards providing feedback on brain function.

  • A color-coded system linking habits to cognitive and emotional outcomes.

  • A simplified brain diagram to clarify complex neurological processes.

PROTOTYPING & USER TESTING

Building and Refining Prototypes

We developed 2D and 3D prototypes, testing different materials and interaction methods. The color-coded rubber band system was introduced to visually represent the impact of sleep and caffeine habits on brain function.

User Feedback & Iteration

Testing with our cohort, neuroscience students and college freshmen helped us refine:

  • Scientific accuracy – ensuring correct labeling of brain regions.

  • Instructional clarity – simplifying user interactions and improving engagement.

  • Visual hierarchy – enhancing readability and intuitive navigation.

FINAL DESIGN & PRESENTATION

what's going on in there

Our exhibit is designed to guide participants through an interactive journey that helps them understand how caffeine consumption and sleep affect the brain. The experience follows a step-by-step process, moving from awareness to self-reflection.

step 1

Understanding the Issue

Participants begin by learning about our exhibit’s goals and the prevalence of caffeine consumption and sleep deprivation among college students.

step 2

Exploring Brain Function

Participants are introduced to key brain regions and their functions, which are the foundation for the hands-on activity.

step 3

Interactive Experience: Build a Brain

Participants engage in a four-step activity to explore their own habits:

  1. Draw a Card – Participants pick a card with a question about their caffeine intake or sleep habits. Each answer corresponds to a specific color-coded rubber band (e.g., red, yellow, green, blue).

  2. Map the Connection – They attach the rubber band to brain regions, visually illustrating how their habits impact brain function.

  3. Analyze the Brain – Participants step back and observe which color appears most frequently, reflecting the dominant effect on their brain.

  4. Get Feedback – They read the result card corresponding to their dominant color, providing insights into their cognitive health and strategies for improvement.

step 4

Group Insights

At the end of the experience, participants can place a sticker on a collective board, showing how their habits compare to others.

Takeaways

Refining Complexity into Clarity

We started with a broad topic and iteratively narrowed it down to focus on caffeine and sleep’s effects on the brain. This process taught me how to synthesize diverse ideas into a focused, impactful narrative.

Prototyping & Iteration Matter

Through multiple rounds of testing and feedback, we refined the interaction mechanics, visual clarity, and scientific accuracy. Small changes—like adding illustrations on the cards—enhanced both usability and engagement.

Balancing Creativity with Feasibility

While I enjoy pushing creative boundaries (like the unfinished version of panels), this project taught me the importance of grounding ideas in practicality. Some ambitious ideas evolved into more workable, engaging solutions through team discussions.

Collaboration & Teamwork

At the end, I want to thank my amazing teammates—Carmen, Ravi, and Yi-Ting. Each of us brought unique strengths, from creative leadership to technical precision. I deeply appreciate Carmen’s organization, Ravi’s innovative mechanics, and Yi-Ting’s expertise in visual execution. Working together taught me the importance of balancing ideas, adapting designs, and refining through teamwork.